Good article on how earned media can drive mobile app downloads. Obvious stuff, but it’s a clear explanation.

Good article on how earned media can drive mobile app downloads. Obvious stuff, but it’s a clear explanation.

(Source: )

Now we just need to Isaiah Mustafa (the Old Spice Guy) to do our ads. :-)

Imagine you could program your Android to text your wife when you left work. Now imagine your Android reminding you in the morning to grab your umbrella if it’s going to rain later in the day.

Now look back at your Android Phone! Now look at Microsoft! Wait, what? Microsoft?

That’s right, your favorite Redmond techno-giant is sitting on a horse. Backwards.

I dare say Microsoft just pulled an Old Spice and got cooler.

Tags: msft tech mobile